About FYC
For Your Content.
A Singapore video and content studio. We plan it, shoot it, edit it and post it.
How it started
Three marketing students saw a gap.
Most brands online got it wrong in one of two ways.
Looks great. Says nothing.
Beautiful, but no reason to buy.
Pushes hard. People leave.
All pitch, and viewers scroll away.
Easy to watch. Actually useful.
Your good side comes through on its own. People remember you well, and want to support you.
Real photo needed
What we do today
All in one place.
Social video and websites, with the whole job handled for you.
- AccountsManaged for you
- FilmingHigh-quality, social-first
- EditingCut, graded, cleaned up
- PostingScheduled and replied to
The decision journey
We're there at every step.
People go through seven stages before they buy. We cover each one.
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01
Awareness
“Never heard of them.”
Videos that stop the scroll.
Short-form video
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02
Discovery
“Who is this?”
A profile that explains you fast.
StoriesCarousels
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03
Consideration
“Is this for me?”
Useful content that shows your work.
Promo video
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04
Uncertainty
“Can I trust them?”
Behind-the-scenes and honest answers.
Short-form video
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05
Comparison
“Why them?”
What only you do, made obvious.
Website
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06
Action
“Let's do it.”
A clear next step, and fast replies.
WebsiteReplies
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07
Retention
“I'll tell a friend.”
Content they come back for and share.
PostingCommunity
Behind every step: strategy, filming, editing, posting and tracking. All by us.
What we believe.
Every piece has a purpose.
No filler to fill a schedule.
Pretty and effective.
A video that sells nothing isn't done.
Trends are tools.
Used when they help, not by default.
Inspired, never copied.
Made to be yours alone.
Systems, then care.
Routine on autopilot, attention on you.
